July 2022 Critical Capabilities for Multichannel Marketing Hubs
We’re proud to announce that Cheetah Digital scored a 4/5 in the Event Triggering Critical Capability in the July 2022 Gartner Critical Capabilities for Multichannel Marketing Hubs. We believe that this is a powerful step forward in our work toward building technology that bridges the gap between data and contextual engagement, and ensures that marketers can easily and fluidly understand their customers, activate insights, and deliver personalized experiences across all channels in touchpoints, in real-time.
According to Gartner, “Fifty-five percent of consumers agree that they would like to see personalized content on the devices they are using to engage with brands. Marketers seek more predictive, AI-driven decision-making capabilities to help automate their workflows to provide improved customer experiences.”
Gartner Critical Capabilities for Multichannel Marketing Hubs, Tia Smart, Benjamin Bloom, Michael McCune, Ryan Brady, Rob Brosnan, Mike McGuire, 18 July 2022. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose. GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and is used herein with permission. All rights reserved.