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Marigold's 2024 United States Consumer Trends Index

If you need consumer data specific to the United States, we’ve got you covered. 

Marigold’s 2024 U.S. Consumer Trends Index provides a comprehensive look into the behaviors and preferences of U.S. consumers, with a breadth of generational data spread throughout.

Download Marigold’s 2024 United States Consumer Trends Index, and discover:

  • The surprising generation that is driving economic optimism
  • The stark generational differences in areas like messaging engagement and offer preferences
  • A shocking statistic that shows just how loyal U.S. consumers are
  • Effective methods of delivering personalization without being creepy
  • & more!